Solutions

Customer Insights for Small and Medium-Sized Businesses

360° view of customers and contacts

Are you looking for a comprehensive overview of all customer interactions and business processes, and do you want to identify patterns and trends as well as potential opportunities and risks? With Uniique, you can consolidate data from all relevant sources into a single system. The data can be cleaned, segmented, clustered, categorized, analyzed, and processed as needed.

As an independent provider based in Germany, Uniique offers small and medium-sized businesses the opportunity to implement a customer data platform quickly and cost-effectively.

Target groups: dynamic analysis of dependent distributions

Data Analysis and Visualization

Uniique enables you to perform comprehensive analyses based on a complete dataset. This allows you to gain insights into your customer relationships and business processes, leading to better and more informed decisions.

The results, patterns, or trends identified can then be visualized in a variety of ways to make them easier to understand.

Quick and comprehensive reports

Do you need a project report, reports for management, or reports for relevant stakeholders? With Uniique, you can create and send reports—either manually or fully automatically—based on all available data sets and information. Using the “Report Creator,” you can create and edit various templates.

Report Designer Example 3
Customizable data model

Leverage opportunities for sales and marketing campaigns

With Uniique, you can not only conduct a comprehensive analysis of your advertising performance, but also identify further opportunities and risks using various analytical tools. You can then carry out follow-up actions, such as newsletter or interactive marketing campaigns, directly through the system without needing to use any additional tools. The results can, in turn, be captured and processed directly by the system.

Overcoming Technical Challenges

Often, efforts to achieve a 360° view are thwarted by technical and organizational challenges related to integrating all systems and automatically consolidating and processing data.

Uniique was developed as an open system with a freely configurable REST interface to address this challenge. As a result, no standard interfaces to third-party systems are required. Any necessary adjustments or extensions to the REST interface for external tools can be implemented with ease.

Databases

e.g., MySQL, MS-SQL, Oracle, …

ERP

e.g. SAP

Accounting

e.g. Lexware

e-commerce

e.g., Oxid, Shopware, Shopify, Plentymarkets, Magento, …

CRM

e.g. Salesforce, SAP, Genesis…

MA and Dialog Marketing

e.g., Uniique, Brevo, SAP, Salesforce, Evalanche, inxMail, MailChimp, Mapp…

Ticketing and Reservation Systems...

e.g. Jira

Websites and social media

Integration of data from websites and landing pages,

Integration of data, e.g., from LinkedIn

We support you not only with technical implementation, but also—upon request—with the conceptual design of your customer data platform and the integration of your systems.

What are your challenges and targets?

Let’s talk! We’ll chat with no strings attached and figure out how we can help you.

We'd be happy to call you!

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