Direct comparison of uniique-campaign versions
Uniique-campaign is available in three different basic versions which simplifies the process of selecting the most suitable version. Uniique-campaign contains hundreds of proven and appropriate functions that facilitate campaign creation and dialogue-marketing. Please note that the list below is not comprehensive.
If you need additional information, please do not hesitate to contact us - we would be pleased to provide you all requested information.
Features |
Professional Edition |
Enterprise Edition |
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Operating systems: Windows and Linux |
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Scalability / workload balancing over several servers |
at extra charge |
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Cost planning: basic version budget, comparison of planned and actual costs and reporting |
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Database support: MySQL (standard) |
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Database support: MSSQL, Oracle, DB2, InfiniDB |
at extra charge |
at extra charge |
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Customizable data models and direct integration in your own DWH and databases as well as in databases of 3rd party software |
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Multi-client capability (additional departments or companies for SaaS solutions or service provider) |
- |
at extra charge |
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User management: number of users (license for additional users available at extra charge)) |
3 |
10 |
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Rights management for user groups |
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Rights management for user roles and single user |
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Parallel campaign execution |
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Maximum number of recipients per campaign (inbound quantity of target groups) |
50.000 |
no limit |
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License for additional recipients per campaign |
at extra charge |
no limit |
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Maximum number of sent e-mails/h (approx.) |
2.500 |
no limit |
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Regional and seasonal assignment of campaigns |
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Freely definable recipients and groups for testing of e-mail delivery (web service, Marketing-Team, etc.) |
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Optional classification and business roles of recipients (customer, partner, decision-makers, managing director, etc.) |
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Freely definable advertising goals (products, websites, etc.) |
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Freely definable advertising material and distribution channels |
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Cascading and freely definable target groups for campaigns (e.g. all, gender, age group, product preference, etc.) |
50 |
no limit |
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Support for test and control groups across multiple campaigns and time periods. Also optional settings possible during campaign execution related to current volumes |
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Reporting |
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Status monitor and a variety of reports and diagrams w.r.t. campaign execution and success; campaign progress in real-time (e-mail) |
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Dynamic, adjustable reports for campaigns and time periods |
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Export of tables and selections as file and in Excel Format |
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E-Mail Campaigns / Newsletter |
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Sending e-mails in HTML- or text format via your own e-mail account |
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Optimized e-mail delivery according to recipient's Provider |
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Personalized e-mails (salutation or arbitrary values extracted from database or enhanced list e.g. products) |
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E-mail tracking (when e-mail were opened, which link was clicked and when?) and saving for reusing them in follow-up campaigns. This function requires a website (landing page) or a service provided by Uniique AG |
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Tracking of undelivered e-mails (bounces) and storing them in integrated bounce lists (for optional exclusion from follow-up campaigns) |
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Statistics on send, bounce, and tracking events |
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E-mail attachments |
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HTML-editor for e-mail or newsletter |
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Import, re-use and template management of e-mail formats |
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E-mail configuration (adjustable presettings for e-mail-providers, bounces, tracker) |
3 |
no limit |
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Integrated check of duplicate e-mailaddresses |
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Opt-out support (unsubcription newsletter / generation of blacklist) incl. HTML-form templates.This function requires a web server (landing page) or a service provided by Uniique AG |
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Opt-in support (also double opt-in / safe registration for newsletter) including HTML templates. This function requires a web server (landing page) or a service provided by Uniique AG |
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Definition of execution periods and/or number of campaign repetitions, incl. optional de-duplication |
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Automatic periodic execution (e.g.. welcoming new customers): intervals: daily, weekly, monthly |
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Automatic periodic execution: intervals: hourly, every minute |
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Fixed dates when automated campaigns should be excecuted or not (public holidays, reminder, etc.) |
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Definition of execution periods and/or number of campaign repetitions, incl. optional de-duplication |
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Rule editor for defining rules allowing for adjustments of personalized content of e-mails |
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Data Management |
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Import and export of files (ad-hoc upload, output file) |
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Freely definable of file formats for data import/export (personalized output lists for serial letters, letter-shop, etc.) |
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Contact history (optional storing of any single contact events like bounces, tracking events, etc.) |
no limit |
no limit |
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Unlimited number of addresses and values (data records) in campaign database |
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Automatic data processing (import/export) |
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Incremental data processing (updating and enhancing existing data) |
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Enhancing external data during a campaign and mapping via key value (e.g. current prospect list and mapping of e-mail address) |
at extra charge |
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Direct and automatic data processing from other systems (access to external database) |
at extra charge |
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Integrated clearing up of aged or temporary data |
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Further Channels / Functions |
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Mail merge, labels etc with MS Office |
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SMS channel: sending short message of type SMS via provider or hardware |
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MMS channel: sending dispatch short message of type MMS via provider or hardware |
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Printer service channel: administration and issuance of personalized text modules or hand-over to service unit |
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Personalized vouchers (by list or direct supply for your e-shop) |
at extra charge |
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Duplicate check, interface to external software (e.g. Uniserv) |
at extra charge |
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Media volume, prioritization of issuance upon number of media editions |
at extra charge |
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Enhancing telephone numbers (interface telephone directory, CD) |
at extra charge |
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Call center integration (interface to particular call center applications) |
at extra charge |
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Data mining interface (integration of external tools like R, SAS or individual adaption if required) |
at extra charge |
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Cut off functionality during campaigns (selection: intersections between target groups) |
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Dynamic enhancement of values during execution of a campaign (e.g. revenue from database or list) |
at extra charge |
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